A company offering protein water to tap into the ever-growing health and fitness market has just added high street brand Boots to its client list.
Now, The Protein Water Company has chosen Vertical Plus to further capitalise on its growth potential.
The company’s range of Protein Waters, which are 100 percent natural, GMO free and made without any artificial ingredients, are being offered by Boots as part of its meal deal range.
The team at Vertical Plus will be helping the business to further build on its success with a new website and e-commerce marketing strategies to grow both its customer and trade markets.
Vertical Plus Sales & Marketing Director Justin Smith said: “Protein Water currently has a predominantly trade focused business model with customer orders accounting for a relatively small percentage of its revenue.
“Health and fitness is a big marketplace, and there is particular interest in the benefits of detoxes, so there is a real opportunity for the company to increase its market share in this sector.”
Staff at Protein Water currently process trade orders manually so a key part of the new website will be a dedicated trade section where this work can be done online.
The company’s range of protein waters combine a whole range of flavours and are focused on supporting customers looking for muscle maintenance, skin maintenance or both.
The muscle maintenance water contains 20g of pure protein whole the skin maintenance range has one of the highest levels of Hydrolysed Collagen in its 500ml serving.
Alongside this range of beverages, the company also offers supplements, as well as health and fitness clothing. Check out the website at www.proteinwater.co