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10 Points To Consider When Preparing For A Christmas Campaign Online
Christmas is a magical time of year. After all, it’s the season of giving and as we all know, it’s also the season of marketing and sales. In order to make sure it’s your products that are being gifted and not your competitors, you will need a Christmas marketing and sales campaign that works.
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Three Key Drivers For Growth On Google Shopping
Vertical Plus specialises in helping clients grow their business through effective ecommerce sites. An essential part of this is being able to manage ecommerce activities and track their efficiency. Vertical Plus has developed a bespoke Google Shopping feed that enables us to upload listings to Google Merchant Centre quickly and effectively and this feed forms a key part of our ecommerce growth strategy for clients.
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Black Friday 2021 - How Important Will It Be This Year?
Black Friday is a key event on the ecommerce calendar. In this article David Gadd, CEO of Vertical Plus, looks at how the event has changed over the years, how to prepare for this year’s event and whether it will be as important as it was in previous years in generating key revenue at a key time of year.
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The best way to sell more products online - imagery
The best way to sell more products onlline is to invest in your product photography. You can do this yourself with our tips on lighting, colours and lifestyle images. Our team at Vertical Plus are experts in ecommerce and photography
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Product Pricing Made Simple
Product pricing to succeed - Whether you’re launching a new business, a new store or a new website, you’ll need to consider the pricing of your products. Product-pricing is the cornerstone of every business. It determines your profit margins and what your business can or can’t afford. Ultimately, you want to make a profit. If you don’t have a pricing strategy, it could mean your products fail, or worse your entire business fails.
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Choosing the right ecommerce partner
We're the best ecommerce partners for ambitious businesses. When outsourcing a part of your business (whether it’s marketing, sales, website development, etc) you want to know you’re working with the right team for you. Our team of ecommerce experts are as committed to your success as you are. It's all about the results so we're focused on sales, stock and profitabililty
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