Valentine’s Day In The Ecommerce Sector
Valentine’s Day may not be the biggest event in the ecommerce calendar, but it certainly poses an opportunity for campaigns to push sales in a period that is often a bit of a lull between New Year and the spring. Keep reading to find out more about what we do and how we assist our partners with their ecommerce campaigns.
5 New Year's Resolutions To Ensure Your Ecommerce Site Moves Forward This Year
A new year is a great time to make sure that your ecommerce business moves forward and achieves the growth that you would like. By setting out some resolutions for the year and sticking to them, you can ensure that your site stays up to date, utilises the key selling opportunities and draws in more customers to convert to sales.
How To Run An Effective Google Ads Shopping Strategy
In this third and final part of our Google Shopping series, we focus on how to run an effective Google Ads shopping strategy.  Shopping campaigns enable you to showcase your products to customers online.  Since the COVID-19 pandemic, more and more people are taking advantage of shopping opportunities wherever they are, at any time of day and from any device that they have to hand. 
5 Ecommerce Trends That Have Dominated 2021
In this article we look back on 2021 to understand what defined this year as momentous for the ecommerce sector.  Brands and retailers have had to adapt following the unprecedented changes of 2020 and this has propelled ecommerce forward.  We take a look at the ecommerce trends that have made the biggest impact, some of which are still developing,  and will continue to map out the future for years to come.
Google Shopping Inventory Optimisation Tips
In our previous article about Google shopping we presented 3 Key Drivers For Growth On Google Shopping, along with two additional bonus tips!  In this follow up article, our focus becomes more specific as we look into how to optimise inventory for Google Shopping. 
10 Points To Consider When Preparing For A Christmas Campaign Online
Christmas is a magical time of year. After all, it’s the season of giving and as we all know, it’s also the season of marketing and sales. In order to make sure it’s your products that are being gifted and not your competitors, you will need a Christmas marketing and sales campaign that works.
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